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About the PFLC?



THE PURE FAT LOSS CHALLENGE (the PFLC) is a fun, unique, and challenging 12-week, high accountability program designed to support, teach, lead, and guide those who are serious about shedding their unwanted body fat.  Most people find it fun being part of a team of motivated people all working towards the same goal.



One of the keys to the program's success is being surrounded by an abundance of motivation and accountability.  The PFLC is intended to take away most, if not all, excuses anyone would have for not being able to shed body fat.  It is like having a personal trainer pushing you and holding you accountable for everything it takes to win.



The PFLC serves as a great opportunity for those who have wanted to lose weight in the past but have never succeeded because they don't know:
What to do (exact nutrition & exercise)
How to do it (safely & effectively)
Why to do it (finding their true inspiration to follow  through)



Since statistics show about 80% of your results are from your nutrition, 15% exercise and 5% genetics, the emphasis of the program will be on the meal plan portion. This is bad news for people wanting to use an excuse like “with how busy I am, I just don’t have time to exercise.: With the tips and ideas on how to make this easy & convenient, the PFLC can be completed by people who are extremely busy, if they really want results.



Different from other “weight loss” programs, the PFLC focuses on taking all steps possible in pursuing “fat loss” not just “weight loss.” Fat loss is a far more important measurement to maximize an individual’s true progress.  We actually check your body fat % to determine how many “fat lbs” you have in comparison to how many “lean lbs” you have and we track and monitor those for each individual participant. This allows us to make sure you keep losing just fat and not lean muscle. Believe it or not, if a person loses 20 pounds (the wrong way), they could have potentially lost 30 lbs of muscle and gained 10 lbs of fat!



The reason most people lose weight and then gain it back again (plus more) is a result of two things. First, they lose weight the wrong way by losing muscle and slowing their metabolism. Second, the psychological issues keeping them from learning how to motivate themselves so they can stick to their plan. These are two enormous problems that cause failure with the vast majority of other “diets.” The PFLC customizable meal plan portion and all the other unique program specifics help ensure this doesn’t happen to you.

More Information



Read all the details about the program by downloading the 2020 Program Description.



Take the survey to see if the Pure Fat Loss Challenge is a good fit for you.



Once you've read the Program Description, you may still have questions. Check for answers here.

Justin Savich

Creator of The Pure Fat Loss Challenge

​Justin Savich, President of Life Success Group, LLC based out of Valparaiso, Indiana, has combined his life & business experiences to create this program for you. He has been a certified personal trainer, certified in sports nutrition, ran nutrition programs, competed nationally in power lifting and natural bodybuilding competitions, has been a motivational speaker and life coach and has entrepreneurial experience. All of these combined with a passion to help impact people’s lives has led him to create THE PURE FAT LOSS CHALLENGE.


For over the past 2 decades, Justin Savich has had a passion for helping people reach their potential with their physical bodies. Since he was in high school he knew there was a calling on his life to serve people in the way he does today. He loved helping people and he loved working out. 

One day it clicked for him that he could help people work out. This was initially rooted in frustration from not being in the physical condition to make his high school baseball team. After giving up on his childhood dream of playing professional baseball, Justin felt compelled to help others not be physically limited. 

Over time he saw many people he cared about not experiencing a good quality of life, due specifically to carrying around excess body fat. He noticed the mental stress and depression caused from this was a major hindrance to their physical and mental health. Then, he passionately pursued studying the psychology and human behavior of successful people. 

This led to some of the highlights of his career as follows:  

  • Previously certified in Sports Nutrition & has become a Certified Personal Trainer by the man who has been credited in the industry as knowing the most in the world about building muscle and losing fat; Justin has been personally trained and mentored by him. He also was the top trainer at a health club while also running their nutrition program. 
  • Competed drug free and placed well in 9 power lifting & 7 bodybuilding competitions (placed 3rd in the nation & 1st overall in Indiana) which resulted in being featured on the cover of a national magazine about fitness & nutrition.
  • Served as a trainer and helped run personal development seminars with the Chicago group of the Tony Robbins organization, learning strategies like Neuro Linguistic Programming that he has used while doing motivational speaking & life coaching.  

The above is just a few parts of Justin’s background which has led to creating THE PURE FAT LOSS CHALLENGE. The PFLC has continuously proved to be successful for many who have followed Justin’s coaching and added to the multiple thousands of pounds of fat that have been shed with it since his vision has continued blooming into reality. Justin is on a mission to leave a legacy in this world as he strives to glorify God and inspire others with the truth that “All things are possible” when you “Awaken The Champion Within.” 

Frequently Asked Questions


Do I have to use Facebook to participate?

Yes, that is where the majority of the program communication takes place. ​

Do I need to find one other person to participate with me? ​

Yes, having your accountability partner is a critical aspect of the program. If unable to find one, your spot on the “potential roster” is not guaranteed and/or you may be matched up with someone you don’t know.

Do I have to follow a certain diet and/or exercise program?

​No, you are not forced to follow any particular diet or workout. However, most do choose to follow the PFLC suggested meal plan and PFLC suggested workout program to help maximize their results. 

How much does the program cost?

There is a unique structure for participation that will allow ways for the program to not end up costing you anything. (You can even walk away winning cash prizes!) Your choice of registration options can be chosen after completing and returning the Program Qualification Survey in conjunction with this Program Description.
The program is designed to provide MANY more times the value in comparison to the registration fee. What would it cost you to NOT participate?
* Free registration is provided if you find 5 other friends (who are not currently Facebook friends/fans of The Pure Fat Loss Challenge or Justin Savich) to register for the program.

How can I share The PFLC with friends?

Be sure to like us on Facebook and invite your friends to the Kick-Off event



Learn more about the Pure Fat Loss Challenge by listening here.